Episode 3

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Published on:

15th Mar 2023

Tennessee vs. New Hampshire: Marketing for Economic Development & Tourism

On this episode of Brand2Brand: The Marketing Show, Thomas, and Veronica visit successful government-funded marketing campaigns across the U.S.

States have carefully branded themselves for decades to drive tourism and economic development. In the wake of the pandemic, special grants and funding have given communities the ability to leverage dynamic marketing strategies like never before.

For the episode research and reference materials, visit stirlingbrandworks.com/insights.


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About the Podcast

Brand2Brand: The Marketing Show
Unfiltered conversations on brand strategy, marketing trends, and emerging technology for marketers and business leaders.
Brand2Brand provides unfiltered conversations on brand strategy, marketing trends, and emerging technology for business leaders. Whether you want to sharpen your strategy or sound cool at parties, this show is for you. Join hosts Thomas Stirling and Veronica St. Cyr to explore the marketing lessons we can learn from the champagne-worthy wins and hardcore fails of well-known brands. This podcast has been described as "what you imagine marketing professionals would talk about at a bar." So grab your favorite beverage and pull up a stool. The first round is on you though; we forgot to bring our wallets.